Why is bold font used

Actively scan device characteristics for identification. Use precise geolocation data. Select personalised content. Create a personalised content profile. Measure ad performance. Select basic ads. Create a personalised ads profile. Select personalised ads. Apply market research to generate audience insights.

Measure content performance. Develop and improve products. List of Partners vendors. Jacci Howard Bear. A graphic designer, writer, and artist who writes about and teaches print and web design.

When combined with minimalistic design, people can not help reading bold letters. A good place for starting testing your bold fonts is a header. This is the place where your online customers expect to see a bold text, so why disappoint them? Adding bold letters to your header usually makes the emphasis on your logo design and a company slogan. As a result, these two elements according to the font psychology are easier to remember and recognize.

Of course, this marketing strategy will work only if you use bold and neutral text in reasonable proportions. What is more, it always makes sense to opt for bold typography when designing headlines for your blog posts. Creating a stunning combination of the classics and the modernity, bold fonts are capable of catching the eye of an online visitor like no other typography instrument. As a result, bold fonts are able to improve the conversion on your website. As you have read above, bold fonts should be used to emphasize a piece of important information.

If you use these fonts too intensively, you may end up with online visitors who are too disoriented to pay attention to any of your content. So, make sure that you define the important information correctly and make it the visual center on your website. If you are planning to have more than a couple of words up to 6 emphasized with a help of bold typography, think again. The visual stimulation works only when it is accompanied by the substantial neutral content.

As we have already mentioned above, there are many different tools to demonstrate the hierarchy on the web page. Bold typography is simply one of them. However, when you opt for bold letters, it is advisable to minimize the usage of other often overlapping tools for emphasis. And sure thing there is no need to combine any of them. Once you decide that bold fonts should become an integral part of your website, do your best to save them for special occasions only.

Pick a web element that is going to be bold and stick to it. Do not mislead your online visitors with the inconsistency, like having a bold logo on About Us page and a neutral one on all other pages. Now that you are fully informed about the advantages of bold letters, feel free to browse through the collection of free bold typography. We hope that you like the tips and a free collection of the best thick fonts we handpicked. And sure, there are some other relevant articles on our blog you might be interested in.

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